This one’s a wrap!

I was running errands when this Nothing Bundt Cakes delivery van came into view.

Icing

Click photo to enlarge.

The clever line—‘hole lotta yum—packs the bundt cake’s distinctive feature (hole in the middle), a benefit (whole lotta yum), and wordplay (whole/hole) into three little words. Combine with larger-than-life shots of decorated cakes and stir in contact info for a delectable ad on wheels any way you slice it.

Now I want to call them Nothing PUNdt Cakes.

Advertisements

What do you think?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s