Category Archives: Copywriting

Bai love

I drink to your health. In my glass are Bai Bubbles. You may remember their sparkling witĀ from August. This month, I present Peru Pineapple and Lambari Watermelon Lime.

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Both fit the bill for subtly sweet and fizzy pizza prop. Great on their own, too.

Like the last two Bai bubblies, these sport a playful side.

Bai Bubbles - Peru Pineapple - Flavor so seductive, we should change its name to fineapple

Fineapple! Really? So cheesy, it’s fine. šŸ˜‰

Bai Bubbles - Lambari Watermelon Lime - Your taste buds would commit a felony/To get their hands on a can this melony

lol – went from bad to verse

So far I’ve featured four flavors on this blog: Bogota Blackberry Lime and Bolivia Black Cherry in August; and Peru Pineapple and Lambari Watermelon Lime in October. Does this mean there’ll be another post in this series in December, you ask? No, this isn’t a Bai-monthly series.Ā The other three flavors — Gimbi Pink Grapefruit, Jamaica Blood Orange, and Waikiki Coconut Lime — have fun writing too, but it’s not as creative.

Oh, before I forget, here’s the Bai-line for this post:20181021_192851.jpg

Cheers!

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Sparkling wit

These beverage cans hide a playful side. Literally.

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Here they are from the front. All slick and smooth.

And here’s the playful side.

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Bai Bolivia Black Cherry – Take your taste buds for a wild ride on a cherry-go-round of flavor.

Side 2

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Bai Bogota Blackberry Lime – Blackberry flavor so insanely delicious, it defies all lime or reason.

I wanted to Bai a Coke alternative to go with pizza. While nothing compares to Coke as a pizza bev, these antioxidant infusions fit the bill, Bai and large. They’re a fizzy, flavorful counterpoint to the crisp crust-soft cheese magic of pizza.

Sweetened with erythritol and stevia leaf extract, Bai Bubbles are 5 cals a can, if you’re counting. Each has as much caffeine (45mg) as a cup of black tea. Their colors and flavors come from fruit and vegetable extracts, so they’re clean and look gorgeous in the glass. Cheers!

Thanks for reading! Until next time, good-Bai!

Something to taco ’bout

When life gives you lemons, eat tacos.

But not just any tacos. Head to La Nueva Fresh & Hot on Webb Chapel Road in Dallas. While you wait for your tacos, watch the tortilla machine crank out a never-ending supply of those super-soft carriers of all manner of fillings, those foldable wonders that feed the soul.

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My tasty trio: rajas (roasted poblano peppers), frijol refrito (refried beans) and papas (potato). The one with the green chile peeking out is the rajas taco. Choose from corn or flour tortillas. I went with corn. Yummm šŸ˜€

I eyed these for next time: nopales Ā (cactus) and Mexican papas!

On the chalkboard you’ll find several vegetarian and vegan choices (unusual for an authentic Mexican spot) as well as meat-based ones. The other board lists a ton of meal options.

Take home tubs of fresh red or green salsa and cactus salad from the refrigerator case. And a stack of tortillas, of course.

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Just two bucks!

La Nueva Fresh & Hot has a few tables and chairs if you want to eat in. I’m not a bit surprised it has 4.5 stars on Yelp. I give it five.

So laugh off the lemons and tuck in, my friend.

 

Dayspring Nature Preserve – Allen, Texas

When it’s brrrry cold outside, there’s always photos from the month of May.

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Nature preserve beats traffic jam

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Indian paintbrushes (ratibida columnifera) surround firewheel (gaillardia pulchella)

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Sheer re-leaf

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‘Round the bend for mind to mend

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Path-o-logically peaceful

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Air filter

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Decked out in emerald

Here’s the City of Allen listing for Dayspring Nature Preserve.

Tote’s awesome

If you’re mentally removing apostrophe from headline, don’t. My lunch tote, a fabulous blend of form and function, really is awesome.

Igloo tote exterior

Polka dots add a playful pop to a color that goes with everything. Shoulder straps leave hands free.Ā  A wide base means the tote won’t topple. And its compact exterior belies a seriously roomy interior.

Igloo tote capacity

This capacious carrier comfortably holds lunchbox, fruit, water bottle, train read, and light cardigan. All that andĀ a bag of chips (not pictured).

Lettuce rejoice

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I turnipĀ at a signature Kroger and faint at the fantasticality of the produce wall. Herringboned carrots and parsnips. Carefully curated collard greens. Rowdy radishes wrangled. Bunches of spinach, white-belted soldiers in rows.

TheĀ stocking crew didn’t miss a beet. Their painterly careĀ leaves me artichoked with emotion. Way to embrace their work endive into it with devotion.

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Thanks for being here, dear reader. Here’s to a fresh start in 2017!